Adobe Exchange Partner Program
What is the program?
The Adobe Exchange partner program is a partner program designed specifically for technology partners, including software vendors, data providers, hardware, and infrastructure vendors. It is an opt-in program with three different tiers — Innovate, Accelerate, and Premier — that provide different levels of benefits based upon the participation level.
Why is there a separate program for technology partners?
The other partner programs in the Adobe Experience Cloud do not provide adequate benefits or services that technology partners need to grow their business. This program is optimized specifically for technology partners. The three different levels are designed to support partners in varying stages as their desire to grow with Adobe evolves.
How is the Adobe Solution Partner Program (SPP) different from the Adobe Exchange partner program?
The Solution Partner Program has a focus on services and consulting firms. Adobe Exchange Partners build applications that integrate Adobe products or that run on the Adobe Experience Platform. Exchange partners distribute applications through the Adobe Exchange marketplace. For more information visit this article.
What are the benefits of the Adobe Exchange partner program?
What are the requirements to join?
Every company must accept the Adobe Exchange click-thru agreement. Accelerate and Premier level partners must have a vetted use case, obtain business unit and solution approval (when applicable) and pay the annual fee. Additionally, Premier level partners must gain approval from the Adobe sales organization.
What is the cost to join?
The Innovate level is free for the first six months and costs $10,000 each year thereafter (see this page for details). The Accelerate and Premier levels are paid (see this page for details). Once registered in the program an Innovate partner can submit a request from the Manage Partnership console to discuss the higher tiers of partnership.
How long is the contract?
The Adobe Exchange partner program contract lasts one year. For Innovate-level partners the contract will auto-renew every year unless the partner would like to terminate it.
Adobe Exchange Partner Program Product Access
Can I get a sandbox for testing?
We provide sandboxes for the below solutions to Innovate partners and above:
- Adobe Analytics
- Adobe Target
- Adobe Experience Manager
- Adobe Platform Launch
- Marketo Engage
For detailed information on sandbox provisioning please visit our knowledge base article on this topic.